A
majority of home buyers – 78 percent — expressed that a ‘linen closet
in the master bathroom’ is a desirable (52 percent) or an essential/must
have bathroom feature (26 percent), putting it in first place in the
most wanted bathroom features list (Figure 1).
This data comes from NAHB’s recently released report, What Home Buyers Really Want, 2019 Edition.
The report is based on a survey asking recent and prospective home
buyers (people who bought homes in the previous three years or are
planning to do so in the next three years) about the features they want
in a home or community.
One question asks home buyers to rate a comprehensive list of features using a four-tier scale of do not want, indifferent, desirable, and essential/must have. Figure 1 shows
the top ten bathroom features with the highest share combination of
desirable (would be seriously influenced to buy home if included) and
essential/must have (unlikely to buy a home without it).
Two
other features were rated as essential/must have or desirable by at
least 70 percent of home buyers: ‘both shower stall & tub in master
bath’ (73 percent); and a ‘double vanity’ (71 percent). It is important
to note that these two features have the highest shares of home buyers
rating them as essential/must haves (32 percent each), more than any
other bathroom feature listed in the survey.
Another four features were rated essential/must have or desirable by at least 60 percent of home buyers: ‘private toilet compartment in
master bath’ (65 percent), ‘white toilet, tub, & sink’ (63
percent), ‘ceramic tile walls’ (62 percent), and a ‘granite vanity’ (61
percent). Rounding out the top ten are the following features: 57
percent of home buyers rated ‘multiple shower heads in master bath’ an
essential/must have or desirable feature, followed by a ‘body spray
panel in master bath’ (56 percent) and ‘whirlpool tub in master bath’
(54 percent).
To get more facts about what home buyers really want, please visit BuilderBooks.com to download the latest edition.
Courtesy Carmel Ford, National Association of Home Builders.
