Over the past year, Keystone’s River Run Village has been relatively quiet and dormant save for the ski season and a handful of comedy shows. Event organizers held regular meetings to collaborate on the future of festivals in Summit County amid the pandemic and shifting health regulations. Now, the conversations have paid off with a full slate of summer activation for the ski resort.
“I’ve been describing it as drinking from the fire hose,” said Maja Russer, director of events and marketing for Keystone Neighbourhood Co., which produces festivals for Keystone.
Russer was optimistic and began planning out the summer a little before the county entered level green. She was able to rehire her entire staff of four full-time event professionals to carefully dip their toes back into the water with the mantra of “community, simplicity and safety.”
